Pay-Per-Click Advertising

Campaign development and management

We'll ensure that your company is well represented on the first page of the search engine results for your important keywords.

EngineHounds pay-per-click campaign creation includes:

• An analysis of your competitor's ads.
• Goal identification.
• Extensive keyword research.
• Ad copywriting.
• Landing page development.
• Ad testing.
• Landing page A/B testing.
• Bid management.
• Geographical targeting.
• Results analysis.
• Quarterly reporting.
• Budget management.
• Campaign management.

Our approach to pay-per-click advertising

Our experience has taught us that PPC success is achieved by tight campaign management and on-going testing. Our ad manager, Mark Kennedy, checks bids, positions, and lead generation on a regular basis.

In order to measure the effectiveness of our ads, we encourage feedback from our clients and we benefit from knowing how well our goal achievement or lead generation is working for you. A well-tended ad campaign is an exciting and highly flexible means of promoting your company and we pride ourselves on some of the excellent results we have achieved.

Budget Requirements: We recommend a minimum budget of $500 per month per search engine, for a 'starter' campaign. Set-up fees and maintenance are quoted separately.

Please email M. Kennedy for more information - mark (at) enginehounds.com - or contact us via our contact form.